Remember the classic image of the neighborhood milk man? Every morning, glass bottles of milk were delivered to the doorstep, and the empty ones from the day before were collected to be washed and refilled with milk. It was a simple system that prioritized longevity over disposal. Today, as we look for ways to reduce our collective footprint, this nostalgic “Milk Man Model” is making a comeback right here in our community. By focusing on reusable packaging, we can close the loop and significantly reduce the burden of single use materials on our environment.
This year, the Vail Farmers Market has become a testing ground for this circular economy example, thanks to a collaboration between local businesses and the Walking Mountains Zero Waste team. Two standout examples are Innerlight Juice, a local favorite with two Eagle County locations, and Little Bee Juice, a newer juicery based in Steamboat Springs. Both companies have moved away from plastic in favor of glass jars and bottles when possible.
At the market, each juicery incentivizes the model by offering customers $1 off their next purchase when they return their glass jars. Supporting this effort, the Walking Mountains Zero Waste team works to divert waste from the landfill, specifically collecting these bottles on-site to ensure they get back to the vendors. This system is working: every week, over 400 bottles are successfully returned at the Vail Farmers’ Market between the two companies. It is a tangible example of how small, local partnerships can create massive environmental benefits.
Why Refilling Beats Recycling
While recycling is a great step, reduction and reuse comes first for a reason. When these juice companies receive their glass back, they simply sanitize the bottles using a commercial grade process and refill them. Compare this to the traditional recycling path: a bottle is tossed in a bin, transported to a large container, picked up by a heavy truck, taken to a sorting facility, and maybe then is finally shipped to a processing plant where it is crushed and melted down. This industrial cycle requires immense amounts of water, energy, and results in significant greenhouse gas emissions. By choosing the refill model, we cut out the middleman entirely, saving time, resources, and our planet.
How You Can Take Action
- Support Return Programs: Look for vendors at the farmers market or local shops that offer credit for returned packaging.
- Bring Your Own: Beyond juice bottles, get into the habit of bringing your own reusable shopping bags, produce mesh bags, and even coffee mugs where offered.
- Shop in Bulk: Many refill stores are popping up across the country. Bring your own empty containers to these shops to stock up on household staples like soap, detergent, and dry goods without the extra plastic.
Changing our habits doesn’t have to be complicated. We all play a part in preserving the natural beauty of the Eagle Valley for generations to come. See you at the market!
Andrea Endres is a Sustainability Intern at Walking Mountains.